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Commemorating Data Privacy Day, GoTo Invites MSMEs partners to Protect Consumers Data Privacy
10 February 2023
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Jakarta, February 6th, 2023 - As part of Data Privacy Day and the Indonesian Government's commitment to promote digital literacy, PT GoTo Gojek Tokopedia Tbk (IDX: GOTO) (“GoTo Group”), the largest digital ecosystem in Indonesia today announced its continued efforts to improve digital literacy among MSMEs in relation to the protection of personal data.

This was marked by the signing of a Memorandum of Understanding between GoTo and Indonesia’s National Digital Literacy Movement, Siberkreasi. The collaboration, which first began in 2020, will aim to reach millions of GoTo partners across various cities in Indonesia.

The ratification of the Personal Data Protection Law (PDP Law) in Indonesia in October 2022 marked a new chapter in digital literacy in Indonesia. While the Indonesia Digital Literacy Index 2022 continues to improve as compared to previous years, data from the Katadata Insight Center and the Ministry of Communication and Information in 2021 showed that 57.1% of small businesses still require a socialization period to facilitate the implementation of the PDP Law, as understanding of the PDP Law regulations continues to be relatively low.

GoTo's SVP Group Head of Data Protection and Privacy Officer (DPPO), Leny Suwardi, emphasized the importance of MSMEs' understanding of personal data security, "We believe that MSMEs' understanding of data security is a crucial part of digital literacy. To create a digital ecosystem that is truly safe, it is necessary to have innovative technology, adequate regulations, and users who understand how to protect data and privacy. Ensuring that MSMEs understand the importance of protecting personal data will enable us to make our ecosystem safer and strengthen trust among consumers, and we are therefore committed to continuing to participate in improving Indonesia’s digital literacy."

The 2022-2025 National Siberkreasi Chairman, Donny Budhi Utoyo, said, "At the start of 2021, the Ministry of Communication and Information Technology prepared a Roadmap for Digital Literacy 2021-2024 using a number of global and national references. In this Roadmap, four digital literacy frameworks were highlighted for curriculum development - Digital Skills, Digital Safety, Digital Ethics, and Digital Culture."

The signing of the Memorandum of Understanding between GoTo and Siberkreasi was witnessed by the government. In his speech, the Director General of Information Technology Applications, Ministry of Communication and Information Technology, Semuel Abrijani Pangerapan, said, "As informal businesses, MSMEs are often the target of various digital crime attempts that can potentially impact their business continuity. We welcome GoTo Group's active participation in helping the government to socialize the newly ratified PDP Law. Digital companies like GoTo are strategic partners that can serve as an example for other companies in managing personal data in accordance with regulations."

GoTo's Initiatives in Personal Data Protection

GoTo has introduced various initiatives to improve the overall standards of data protection for its users, employees, and all stakeholders in its ecosystem. This includes:

  • Each GoTo business unit has the best security standards in the industry. Examples include obtaining the ISO 27001 certification for information security management, ISO 27701 for privacy information management systems, and PCI DSS for payment card industry data security standards.
  • The establishment of a dedicated office and team to carry out the function of data protection according to the PDP Law, with systems and processes that are on par with global best practices.
  • Building world-class security technology, managed by the best digital talents.
  • Data privacy security campaigns such as the #JAGA program from Gojek and GoTo Financial, aimed at consumers and MSMEs.
  • The creation of a digital literacy learning module by Tokopedia to protect users' personal data, in collaboration with the Center for Digital Society (CfDS) at Gadjah Mada University and,
  • Internal training on data security for GoTo, Gojek, GoTo Financial, and Tokopedia employees during employee onboarding and periodically. The latest training was held on January 30, 2023 with speakers from the Ministry of Communication and Information Technology and Google Cloud, and was attended by over 800 employees.

Previously, GoTo and Siberkreasi have collaborated to promote digital literacy for SMEs through the #JAGA campaign in November 2020 for Gojek and GoTo Financial partners. The collaboration reached more than 300,000 members of the community and resulted in a 96% reduction in Account Take Over (ATO) from January 2020 to April 2021.

Gojek's internal data in 2021 also showed that 95% of its partners have understood and applied the #JAGA tips to maintain digital security and 94% of partners are more confident in running their businesses. Through the JAGA campaign, GoTo Financial has also successfully reduced the number of fraudulent cases against its partners by 82.73% from January to December 2022. In October 2022, a collaboration was also established between the Ministry of Communication and Information Technology, Siberkreasi, and Tokopedia through the launch of the “Accelerate Together” Digital SME Training Program.

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About GoTo Group

PT GoTo Gojek Tokopedia Tbk (GoTo Group) is the largest digital ecosystem in Indonesia. GoTo’s mission is to “empower progress” by offering technology infrastructure and solutions that help everyone to access and thrive in the digital economy. The GoTo ecosystem consists of on-demand services (mobility, food delivery, and logistics), e-commerce (third-party marketplaces + official stores, instant commerce, interactive commerce, and rural commerce), and financial technology (payments, financial services, and technology solutions for merchants) through the Gojek, Tokopedia, and GoTo Financial platforms.

Media Contact
Corporate Affairs GoTo
corporate.affairs@gotocompany.com

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